Blog
Notes for local business owners who'd rather be doing the work.
Plain-English writing on how local businesses get found, get booked, and stop losing jobs in the handoffs.
Should You Buy a Cheap AI Website?
The honest answer from someone who builds sites for a living, including the two questions to ask before you pay anyone for a website.
AI · websites · small business · buying advice · ownership
How to Build Your Website With AI (And What It Still Can't Do)
The order matters more than the tool. Here's the sequence that produces a site people can actually find, the step everyone skips, and the honest list of what AI still gets wrong.
AI · websites · small business · how to · SEO
Vancouver, WA Web Design & Branding Agencies: Who Actually Fits Your Business
A real, researched map of the web design and branding shops working in Vancouver, WA and Clark County, organized by who each one is actually built to serve, not by who's 'best.'
vancouver wa web design · clark county · branding agency · web design comparison
How to Save Instagram Reels So You Actually Use Them Later
Saved folders are where good videos go to sit. Here are the eight steps behind the pipe I built instead: share a reel to a bot from your phone, get the transcript and the frames that matter back at your desk.
automation · AI · workflow · systems · how it works
How to See What Trackers Are Actually on Your Website
You can inventory every tracker on your own site in about ninety seconds, using a browser you already have. Here is the exact sequence, what the names mean, and what to do with what you find.
privacy · website tracking · tracking pixels · third-party scripts · exposure scan
Why does Google want a video to verify my business?
Google picks your verification method, and for most local businesses that means a live video walkthrough. What it has to show, and what to do if you work from home.
google business profile · verification · local search
I Got a Website Tracking Demand Letter. What Do I Do First?
The first instinct is to rip the trackers out. That destroys the evidence you need. Here is the order to do things in, and which parts are your lawyer's job versus your web person's.
privacy · CIPA · demand letter · website tracking · small business · session recording
Are Website Tracking Pixels Legal in Washington and Oregon?
Tracking pixels are legal to use, but running them without consent or disclosure now carries real legal risk in Washington and Oregon. Here is what the laws actually say, in plain language.
privacy · website tracking · washington · oregon · small business
Does the My Health My Data Act Apply to My Website?
Washington's My Health My Data Act reaches far more websites than most owners expect, including businesses that have nothing obviously to do with health. Here is how to tell if it applies to you.
privacy · my health my data act · washington · website tracking · small business
Why Your Cookie Consent Banner Probably Isn't Compliant
Most small-business cookie banners are decorative. The trackers fire no matter what the visitor clicks. Here is why that happens, why it can make you more liable, and how to check your own site.
privacy · cookie consent · consent banner · website tracking · dark patterns
Why isn't my business showing up on Google?
The most common reasons a local business is invisible on Google, in plain English, and what to fix first.
get found · google business profile · local search
How I map a lead path (the same walk I did for LJM Construction)
What actually happens when I map the path from a Google search to a booked job, step by step, using a real contractor's path.
lead-path map · case study · how it works
Engineering notes
Write-ups from the build side. Written for developers rather than owners, kept here so they are findable without crowding the notes above.