Blog
Notes from the paths I walk.
Plain-English writing on how local businesses get found, get booked, and stop losing jobs in the handoffs.
·2 min
Why isn't my business showing up on Google?
The most common reasons a local business is invisible on Google, in plain English, and what to fix first.
GET FOUND / GOOGLE BUSINESS PROFILE / LOCAL SEARCH
·2 min
How I map a lead path (the same walk I did for LJM Construction)
What actually happens when I map the path from a Google search to a booked job, step by step, using a real contractor's path.
LEAD-PATH MAP / CASE STUDY / HOW IT WORKS